Simon Willison’s Weblog

Long pages work. And thanks to Pay Per Click advertising, splitting an article over multiple pages to get more ad impressions doesn’t make sense any more.

Posted 30th August 2007 at 12:40 pm

Recent articles

GPT-5: Key characteristics, pricing and model card - 7th August 2025
OpenAI's new open weight (Apache 2) models are really good - 5th August 2025
ChatGPT agent's user-agent - 4th August 2025

information-architecture 19 payperclick 1 peter-van-dijck 10

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