You should follow me on Twitter. Dustin Curtis did a simple A/B testing experiment on his blog and found that the text “you should follow me on Twitter” had the highest click-through rate—173% more effective than “I’m on Twitter”.
Recent articles
- GPT-5 Thinking in ChatGPT (aka Research Goblin) is shockingly good at search - 6th September 2025
- V&A East Storehouse and Operation Mincemeat in London - 27th August 2025
- The Summer of Johann: prompt injections as far as the eye can see - 15th August 2025