20th April 2024
The blog post announcing the shutdown was done one day early. The idea was to take the opportunity of the new Pope being announced and Andy Rubin being replaced as head of Android, so that the [Google] Reader news may be drowned out. PR didn't apparently realize that the kinds of people that care about the other two events (especially the Pope) are not the same kind of people that care about Reader, so it didn't work.
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